Every minute hundreds of great travel experiences happen in Canada, so how do you tell this is busy Americans?
Like this….giant interactive twitter murals, that’s how! I am a big fan.
Brilliant
This is such a brilliant idea, one of those ones things that I wish I had thought of.
The Coca Cola Village is a special summer experiential event in Israel, in 2010, that harnessed the power of Facebook. Teenagers needed to collect 10 Coca Cola caps each, then gather eight Facebook friends (who also did the same) and then register online through Facebook to gain exclusive entry.
When they got to the Coca Cola Village, they were asked to setup a special wrist band that would securely hold their Facebook login / password to swipe when starting each activity.
Every time you swiped, it instantly updated your status with what you were doing at the event, keeping your friends up to date in real time.
The wrist band also allowed automatic tagging of all the photos taken at the Coca Cola Village. The event held 650 teenagers a day, and with the seamless Facebook integration, they generated 35,000+ posts every day for the three days totaling over 100,000 posts for the event!
Brilliant (via www.digitalbuzzblog.com)
http://www.spacefaceinvaders.com/
Ever wanted to shoot your Facebook friends in a space invaders format? No…? Well if you ever change your mind you can do it here! Just hit the ‘Connect with Facebook’ button and get zapping.
http://www.56sagestreet.co.uk/
So this has just won NMA’s campaign of the month.
Barclays are trying to improve teenagers’ understanding of banking. They want to educate them about direct debits, loans, statements, fraud avoidance and general money management. They’d had some success with an educational board game but needed to reach a wider audience.
As a avid Grand Theft auto player this game immediately appeals to me, and I have been playing it for a few hours this evening.
I enjoyed the explorative nature of the advergame, however can’t help but feel its a touch slow paced. Still it managed to keep my attention (but that isn’t difficult). Have a look and see what you think…
Read about the project here.
http://themostrefreshingpint.com/pint/
Saw this a few weeks back, and I thought it was such a simple yet effective idea. Hit refresh and maybe win a prize, simple as that.
Me in other spaces
